Sam launched her first event management company in 2003, and now co-owns six companies working in the UK and overseas. Aside from her own practical and diverse experience in the events industry, Sam has taught diplomas in both Destination and Event Management and Wedding Planning. She also has experience of teaching English Language, both in the UK and Europe.
Prior to launching the events businesses, Sam’s background was rooted in journalism and PR. A published author, she specialised in the lifestyle sector, working in both print and online media, in such roles as magazine editor, freelance writer, and web editor.